Case Study: How Borås Stad Transformed Digital Engagement with a 60% Boost in Direction Clicks

Case Study: How Borås Stad Transformed Digital Engagement with a 60% Boost in Direction Clicks

Managing a digital presence for a bustling municipality like Borås Stad—home to over 100,000 residents—is no small feat. With 59 unique locations, ranging from schools to parks and theaters, fragmented and outdated information was becoming a roadblock. Residents faced frustration, visitors encountered confusion, and the municipality’s reputation took a hit. In this case study, we […]